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Surveys
2011
April
C
Consumer Audit - Water Purifiers
Consumer Audit - Water Purifiers
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What according to you is the best way to consume pure drinking water?
Boiling the water
Drinking only mineral water
Using water purifiers
Adding elements to the water to purify it
Which of the above methods do you actually use?
Boiling the water
Drinking only mineral water
Using water purifiers
Adding elements to the water to purify it
On a scale of 1 – 5, how important is pure drinking water to you and your family ;one being the lowest and five being the highest
1
2
3
4
5
How often to you boil water in your house?
Once a day
Twice a day
Depends on the amount of water
Do you believe that boiling water is the best way to kill germs in it?
Yes
No
Not sure
Do you use a water purifier in your house?
Yes
No
How effective according to you are water purifiers in delivering clean water?
Extremely effective
Effective enough
Not so effective
I don’t believe in them at all
Top of mind, what is the first name that you think of when we mention water purifiers?
Which of these water purifiers have you heard of? Tick as many as you know
Aquaguard
Philips
Whirlpool
Pureit
Kent
Zero-B
Which one of these do you use?
Aquaguard
Philips
Whirlpool
Pureit
Kent
Zero-B
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