Buying Habits Research

Hi Friends!

Here at BabyFirstTV, we get tons of requests from viewers and shoppers asking for more BabyFirst toys and products for babies. We are continually researching what parents want, and we would really like your help. After all, you're the expert here :)

Please take a few minutes to answer just 10 questions about what you would like to see from BabyFirstTV.

Thank you very much for your time. You can start the survey now by clicking on the Continue button below.

1. Where do you buy products for your baby?

	Online	In-Store	Both Online and In-Store
Diapers

Formula

Clothing

Toys

CDs/DVDs

2.Which of the following websites do you visit regularly to shop for your baby? (select all that apply)

3. How important are the following factors to you when choosing an online store to buy baby-related products?

Are there any other factors that are important to you when choosing an online store to buy baby-related products?

4.Which of the following retail stores do you visit regularly to shop for your baby? (select all that apply)

5.How much money do you spend each month on the following products?

6.What types of products would you like to see made by BabyFirstTV in the future? Would you be interested in buying any of these? (select all that apply)

7.If an online retail store were to offer a one-of-kind line of educational and developmental BabyFirstTV products, developed and recommended by experts, how much would it influence your decision to shop on that site?

Much more likely to shop on the website

Somewhat likely to shop on the website

It wouldn’t make a difference in my decision to shop on the website

8.Imagine that BabyFirstTV had a team of pediatricians, educators and psychologists that reviewed other companies' baby products and only sold the products that they recommended. Would that be helpful for you?

Very helpful

Somewhat helpful

Not helpful

Is there anything else you would like to see BabyFirst do or sell to help you?