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Age
 
 
 
Gender
 
 
 
Occupation
 
 
 
What is your monthly income range (or financial capacity as a student)?
 
$0 - $ 1,000
 
$1,001 - $5,000
 
$5,001 - $10,000
 
$10,001 - $20,000
 
more than $20,000
 
 
 
How often do you shop for leisure (Please select one)?
 
Almost Daily
 
Almost Weekly
 
Almost Monthly
 
Almost Yearly
 
Never
 
 
 
Are you familiar with the French Connection - United Kingdom (FCUK) Brand?
Please END the survey if you are not familiar with the brand name. Thank you for your time.
 
 
The "fcuk" brand is something that capture your attention and influenced a POSITIVE perception of the brand.
 
Strongly Agree
 
Agree
 
Undecided
 
Disagree
 
Strongly Disagree
 
 
Do you purchase fcuk products?
 
 
IF YES, How often do you purchase fcuk products?
 
Once
 
Weekly
 
Monthly
 
Quarterly
 
Yearly
 
Never, I answered NO.
 
 
 
If you were to purchase fcuk products? Rate the possible reasons you consider from 1-6, 1 being the weakest and 6 being the strongest reason.
Product Price
Product Style
Brand Name
Controversial Advertising
Popularity of Brand
 
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