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Hello!!
I am very thankful that you've decided to support me on this survey.
I am conducting this survey for my bachelor thesis where I am trying to explore how production shifts in China- from low cost to high end- could influence the relative perception of the value of products 'Made in Germany'.
This survey is exclusively addressed to students.
If you are not a student, I will not be needing your help. So you are dismissed at this point ;)
Please note that your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for me to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact me (Lara Daniel) at [email protected] at any time.
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| Customers typically associate a certain positive or negative value with a 'Made in..' claim. Looking at the following countries, how would you rate that level of value associated with these countries. Please evaluate them on a scale from 1= very high value to 7= relatively bad value for produced goods:
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| For which of the following countries do you expect an increase in perceived value, for which ones a decrease and which countries will stay at the same value level for produced goods:
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| In terms of produced goods, which of the following countries has over the last 3 years improved, declined or kept the same level of value image?
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| Please look at the following attributes and indicate which of the two countries Germany and China offers the better performance on that attribute. Please use the bidirectional scale from +3 to 0 with 0 indicating that there is no difference between both countries. |
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| Please indicate by industry sectors whether you see China or Germany as offering overall superior products in these sectors or wether there is no difference.
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