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Hello:

Thank you for your time today. As we mentioned in the email, we are doing a brief questionnaire about your attitudes and shopping patterns for children's products. The survey should take about 5 minutes to complete. Your opinions are important to us and will be strictly confidential.


Please start with the survey now by clicking on the Continue button below.


 
 

When shopping for children's clothes, what percentage of the time are you also shopping for children's shoes?
 
1% - 10%
 
10% - 25%
 
25% - 50%
 
50% - 75%
 
75% - 100%
 
I do not shop for children's shoes & apparel at the same time
 
 

Why don't you typically shop for children's shoes & clothing at the same time?
Check all that apply
 
I don't typically need them at the same time
 
They aren't available at the same store
 
The shoe & clothing stores are not located close to each other
 
I don't typically shop with my children for clothes, however I need them when I shop for shoes
 
I don't typically shop with my children for shoes, however I need them when I shop for clothes
 
There isn't enough time to shop both shoes & clothes at the same time
 
My children are impatient & I can never get more than one thing accomplished
 
Other

 
 

When shopping for children's clothes, what percentage of the time are you also shopping for toys for your children?
 
1% - 10%
 
10% - 25%
 
25% - 50%
 
50% - 75%
 
75% - 100%
 
I do not shop for toys & children's apparel at the same time
 
 

Why don't you typically shop for toys & children's clothing at the same time?
Check all that apply
 
I don't typically need them at the same time
 
They aren't available at the same store
 
The toy & clothing stores are not located close to each other
 
I don't typically shop with my children for clothes, however I need them when I shop for toys
 
I don't typically shop with my children for toys, however I need them when I shop for clothes
 
There isn't enough time to shop both toys & clothes at the same time
 
My children are impatient & I can never get more than one thing accomplished
 
Other

 
 

When shopping for children's clothes, what percentage of the time are you also shopping for party goods for your children?
 
1% - 10%
 
10% - 25%
 
25% - 50%
 
50% - 75%
 
75% - 100%
 
I do not shop for children's party goods & apparel at the same time
 
 

Why don't you typically shop for children's party goods & children's clothing at the same time?
Check all that apply
 
I don't typically need them at the same time
 
They aren't available at the same store
 
The party goods & clothing stores are not located close to each other
 
I don't typically shop with my children for clothes, however I need them when I shop for party goods
 
I don't typically shop with my children for party goods, however I need them when I shop for clothes
 
There isn't enough time to shop both party goods & clohtes at the same time
 
My children are impatient & I can never get more than one thing accomplished
 
Other

 
 

When shopping for children's clothes, what percentage of the time are you also shopping for home furnishings for your children's bedrooms or play area (e.g. bedding, lamps, frames, storage)?
 
1% - 10%
 
10% - 25%
 
25% - 50%
 
50% - 75%
 
75% - 100%
 
I do not shop for home furnishings for my children's rooms & apparel at the same time
 
 

Why don't you typically shop for children's home furnishings & children's clothing at the same time?
Check all that apply
 
I don't typically need them at the same time
 
They aren't available at the same store
 
The home furnishings & clothing stores are not located close to each other
 
I don't typically shop with my children for clothes, however I need them when I shop for home furnishings
 
I don't typically shop with my children for home furnishings, however I need them when I shop for clothes
 
There isn't enough time to shop both home furnishings & clothes at the same time
 
My children are impatient & I can never get more than one thing accomplished
 
Other

 
 

When shopping for children's clothes, what percentage of the time are you also shopping for furniture for your children's bedroom or play area?
 
1% - 10%
 
10% - 25%
 
25% - 50%
 
50% - 75%
 
75% - 100%
 
I do not shop for furniture for my children's rooms & apparel at the same time
 
 

Why don't you typically shop for children's furniture & children's clothing at the same time?
Check all that apply
 
I don't typically need them at the same time
 
They aren't available at the same store
 
The furniture & clothing stores are not located close to each other
 
I don't typically shop with my children for clothes, however I need them when I shop for furniture
 
I don't typically shop with my children for furniture, however I need them when I shop for clothes
 
There isn't enough time to shop both furniture & clothes at the same time
 
My children are impatient & I can never get more than one thing accomplished
 
Other

 
 

Now thinking about your shopping preferences for children's products overall, please choose one of the following statements.
 
It's convenient to have one stop shopping for all my children's products
 
I prefer shopping at different retailers for different types of children's products
 
 

Why do you prefer shopping at different retailers?


Check all that apply

 
I have different service needs for different categories
 
There is no one retailer I trust for all children's products
 
There is no one retailer that offers wide enough selection
 
There is no one retailer that offers the styles I like across categories
 
There is no one retailer that offers the best price in every category
 
Other

 
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