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Surveys
2013
February
A
Apple products use
Apple products use
0%
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How long have you used Apple products?
Less than 6 months
6 months to less than 1 year
1 year to less than 3 years
3 years to less than 5 years
5 years or more
Which Apple products do you use? Select all that apply.
MacBook Pro
MacBook
iPhone
iPad
iTouch
Other
How frequently do you use Apple products?
Every day
Every week
Every 2 - 3 weeks
Every month
Every 2 - 3 months
Every 4 - 6 months
Once or twice a year
How would you rate your level of satisfaction with Apple products?
Highly satisfied
Somewhat satisfied
Neutral
Somewhat dissatisfied
Highly dissatisfied
How much do you rate Apple products on the following attributes?
Well Below Average
Below Average
Average
Above Average
Well Above Average
Ease of use
Stability
Security
Price
Innovativeness
Comment:
How likely are you to continue using Apple products?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
How likely is it that you would recommend Apple products to a friend or colleague?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
Do you have any suggestions for improving our Apple products?
What is your gender?
Male
Female
Prefer not to answer
Which category describes your age?
Younger than 18
18 - 24
25 - 34
35 - 44
45 - 54
55 - 64
65 or older
Prefer not to answer
What best describes your employment status?
Employed full-time
Employed part-time
Self-employed
Not employed, but looking for work
Not employed, not looking for work
Retired
Student
Military
Homemaker
Prefer not to answer
Other
Which of the following categories best describes the industry you work in?
Automotive
Advertising
Consulting Services
Education
Entertainment
Financial Services
Government Services
Healthcare
Human Resources
Information Technology
Marketing/Sales
Non-Profit
Pharmaceuticals
Public Relations
Technical Services
Travel
Other
Which category best describes your annual income?
Under $15,000
$15,000 - $29,999
$30,000 - $44,999
$45,000 - $59,999
$60,000 - $74,999
$75,000 - $89,999
$90,000 or more
Prefer not to answer
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