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Surveys
2016
September
A
Apparel Purchasing
Apparel Purchasing
0%
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On what market level do you buy most of your apparel?
Value/Mass Market (Primark, New Look, H&M)
Mid-Market/High Street (Topshop, Zara, Oasis)
Bridge/Diffusion (Jaeger, Ted Baker, Whistles)
Designer (Stella McCartney, Acne Studious, Calvin Klein)
Luxury/Ready to Wear (Louis Vuitton, Gucci, Burberry)
Houte Couture (Dior, Elie Saab, Chanel)
*
What new apparel item you most recently purchased from a retail/online store?
*
Was this item a … purchase?
planned
unplanned
*
How many other alternative items were considered?
How satisfied are you with the following:
Very Dissatisfied
Not Satisfied
Neutral
Satisfied
Very Satisfied
Website
Customer Service
Overall
How satisfied are you with the following:
Very Dissatisfied
Not Satisfied
Neutral
Satisfied
Very Satisfied
Website
Customer Service
Overall
How satisfied are you with the following:
Extremely
Quite
Slightly
Neither
Slightly
Quite
Extremely
Unpopular
Poor fit
Lame
Overall
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