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How often do you wear lipstick?
 
Almost every day
 
A couple times a week
 
Almost never
 
Never
 
 
 
If you do not wear lipstick, why?
   
 
 
 
What color of lipstick are you most likely to wear?
 
Reds
 
Pinks
 
Browns
 
Purples
 
Other
 
 
 
What is the most you are willing to pay for lipstick?
 
Under $5
 
$5-10
 
$11-15
 
$15-20
 
$21-25
 
Over $25
 
 
 
How old are you?
 
Under 18
 
18-28
 
29-38
 
39-48
 
49-58
 
59 or older
 
 
 
What is your yearly income?
 
Under $20,000
 
$21,000-50,000
 
$61,000-90,000
 
Over $91,000
 
 
 
How many lipsticks do you currently own?
 
None
 
A few
 
Around 10
 
Over 10
 
 
 
How likely are you to buy an untraditional color of lipstick? (Blue, green, bright colors, etc.)
 
Very unlikely
 
Somewhat likely
 
Very likely
 
 
 
What is your marital status?
 
Single
 
In a relationship
 
Married
 
Divorced
 
 
 
What kind of lipstick do you prefer?
 
Matte
 
Glossy